New appointments strengthen Forest’s investment in builders’ merchant market
Published: 11 January, 2013
Forest Garden has further invested in its builders’ merchant offering ahead of the 2013 season with two new appointments that will strengthen the company’s close relationship with customers.
Adding additional support to Forest’s already strong sales team will be two sales merchandisers, Graham Thorniley and Jonathan Boyce. Working closely with Forest’s builders’ merchant customers, Mr Thorniley and M Boyce will provide daily sales support, as well as working alongside buyers and in-store merchandising teams to maximise the exposure of Forest products, such as the popular Larchlap range. Key seasonal promotional support will also fall in their remit to help builders merchants maximise sales opportunities throughout the year.
Guy Best, director of sales at Forest said: “The appointment of new members to our builders’ merchant team could not have come at a better time, and I have no doubt will add real value to our overall offering to our customers within this market. 2013 is set to be an exciting year for us as our new product ranges hit stores. Having a strong and driven team behind us will ensure that we are able to help merchants build long-term profitability with Forest long into the future.”