With increasing sales, an expanding workforce, new products and quality dealer support, a family business specialising in the production and supply of diamond core drills, is predicting a bumper 2015.

Premier Diamond Products (PDP) has experienced a 15% hike in sales in 2014 and now supplies around 600 stockists across the UK and Ireland. The company is one of only a handful that has the facilities to manufacture diamond core drills in-house. In the past year, more than 40,000 diamond cores and 50,000 diamond blades have been dispatched from its workshop and warehouse in Canterbury.

“We are unique in that we can manufacture, supply and import products for customers. Moreover, product designs are exclusive to PDP and this has been a key part of our success as they are stand out products,” said Steve Webb, sales director for the company.

The 25-year-old family company is run by Terry, Steve and Stuart Webb and has an expanding workforce covering sales, technical, customer services, manufacturing, merchandising and training. The most recent addition to the team is Nigel George who has joined as sales manager to focus on parts of the south east and some nationwide key accounts.

“A mixture of innovative products and merchandising solutions ensures that we stay ahead of the competition, including the launch of the new EVOCUT diamond blades and EVODRILL diamond cores, which have been specifically designed as a solution for our retail customers who demand the latest technology in high-end laser welded products that cut and drill up to 40% quicker than standard diamond tools.” Mr Webb added.