LONDON: Don't throw the baby out with the bath water – the axing of the Green Deal would be madness, said leading industry body, the Heating and Hotwater Industry Council.

The Government's flagship energy-efficiency scheme set to start in October 2012 has attracted controversy and now some senior conservative ministers want it to be axed.

According to HHIC this would be an unwise move because it is sending out a wrong signal to consumers that 'green measures' are a waste of time.

"It would be näive to say that the Green Deal does not have its flaws but by industry working with the Government to make a success of this scheme, we can help make the 14 million old, inefficient homes warmer and less expensive to run," said HHIC director Roger Webb.

"Times have changed and will continue to change and consumers need to take some responsibility for our future," said Mr Webb.

"There are problems that need ironing out with the Green Deal and solutions must be found to actively encourage householders to consider more energy-efficiency measures when they install a new heating system," he added.

"The Green Deal does have the possibility to make a real difference in the near future and it seems very premature to give up on a scheme that has not even got off the ground."