Window Ware, a distributor of hardware components and ancillary items to the window, door and conservatory industry has relaunched its trade counter, with products by Kestrel proving a popular choice.

Rachel Attwood, managing director of Window Ware, said: "We have over 5,000 items in stock and Kestrel is a strong part of that offer, with roofline cladding and finishing trims all made from PVCE-UE, available in white and woodgrain effects.

"We use Kestrel because it is well certificated and specified by many local authorities and housing associations."

Kestrel works in partnership with its customers to offer one of the widest product ranges in the marketplace. It recently announced a £500,000 investment in manufacturing at its Lincolnshire factory.

Simon Reynolds, marketing director at Kestrel welcomed the news of good sales. "We are very proud to hear that our products are a popular choice for customers," he said. "Kestrel is also very proud to be associated with Window Ware and we look forward to continuing this good working relationship and providing both top quality products and services to our customers."

Window Ware's new-look trade counter opened its doors at the end of April at its 36,000 sq ft distribution centre and offices in Bedford. Featuring a click and collect service, the trade counter has boosted the company’s reach in the region and the response from customers has been extremely encouraging.