To help merchants and specialist decorating outlets increase footfall and boost their woodcare sales, Crown Paints is rolling out a national promotion, which will see Sadolin stockists hand out thousands of free Mitre footballs to customers who purchase the woodcare brand during June and July.

Running until 31 July, 2014 (or until stocks of promotional gifts are exhausted), the giveaway is part of the long-running Sadolin Golden Ticket initiative.

As a ‘thank you’ for ordering just 50 litres of any of Sadolin’s top-selling opaque and translucent woodstains and varnishes, participating stockists will receive a special Golden Ticket promotional kit, which includes 10 free Mitre footballs to give away, plus merchandising material to alert customers to the promotion, and as an added bonus, a tin of biscuits for the staff to share.

As with all Golden Ticket promotions, each 50-litre Sadolin order will also earn the stockist an entry into a Golden Ticket draw and the chance to win £100 worth of Compliments vouchers, redeemable from a large range of different UK retailers and other businesses.

To earn their free Mitre football, decorators and other woodcare users simply have to purchase at least five litres of any Sadolin products in one transaction. The promotion excludes Sadolin Timberstain and Shed & Fence Protection.

Any merchant or specialist stockist not already registered to participate in Sadolin’s regular Golden Ticket sales promotions is urged to contact their Crown Paints’ territory manager or the Sadolin customer relations team to sign up.

For more information on any aspect of the Golden Ticket promotion, speak to your local Crown Paints sales manager or call 0844 7708 998.