Snows Timber is running a marketing trial, with selected merchant customers, to promote the availability of certified timber to builders in the run up to the annual Forest Stewardship Council (FSC) Friday on 30 September.
“We’re setting out to catch builders’ attention at counter level and provide merchants with signposting to certified products. With the upcoming publicity surrounding FSC Friday, we’re aiming to help merchants to capitalize on their investment in chain of custody certification,” said Mark Bowers, product director at Snows Timber.
Merchants holding FSC chain of custody can find out more about FSC Friday on the FSC-UK website.
Snows Timber has also joined colleagues across the timber and builders’ merchant sector, in signing the WWF-UK Forests Campaign pledge to ensure all their wood is sourced legally and sustainably by 2020. Snows’ wood purchasing already stands at 99% certified.
WWF-UK and its business supporters work to find ways of encouraging the market towards supporting sustainable forestry and trade. Julia Young, manager of WWF’s Global Forest and Trade Network UK, said: “With our recent research showing there is a strong business case to move to sustainable timber, we are very happy that Snows have added their name to our campaign to drive a better future for global forests, through the vital role that markets play in shaping what happens to our resources.”