Are you a driven, mature, level headed, high calibre, organised and ambitious LEAD GENERATION / CUSTOMER DEVELOPMENT Professional with strong internal sales managerial experience within the Commercial Interior and / or Construction sector looking for your next challenge? Do you want to work with one of the industry’s pioneers in design, sustainability and product innovation?

If so, we are working with a leading Manufacturer of highly sustainable and design led COMMERCIAL INTERIOR PRODUCTS who are seeking to recruit a LEAD GENERATION MANAGER | TEAM LEADER to join their already well-established team at their Birmingham HQ.

The Role

To drive the Customer Development function to generate increased sales through new customer engagement, lead generation and project research. Use & maintain the CRM tool to maximise the efficiency and effectiveness of our sales pipeline


  • Manage the lead generation & new business development activities for the UKIMEA region
  • Lead & support the Customer Developers by providing data to ensure they direct their efforts in the most efficient & effective way, hitting all Key Performance Indicators which drive increased sales for the business. Ensure consistency in approach and excellent communication skills when talking to both external customers and internal colleagues.
  • Support the field-based Account Managers and participate in managing smaller projects through to order as well as sending customer pricing quotes and helping ensure the pipeline is clean and up to date
  • Act as a competent user for CRM (Salesforce) ensuring the customer developer team can provide sales and marketing with dashboards, marketing templates and creating reports that support sales leadership to drive the performance of the sales team and accuracy of the data.
  • Be a key partner for the Heads of Sales and sales management across UKIME in their quarterly and annual ‘go to market’ planning
  • Adopt best practices within the team, share and highlight areas where the team and our customer can benefit through different ways of working or approaches
  • Strong functional connection to the central Commercial Operations team
  • Manage the relationship with Glenigans and ABI (lead generation tools) to negotiate renewals, manage issues and ensure we make the most of these sources of information
  • Ad hoc projects to support the business

Key Performance Targets

Increased lead conversion

Sales generated from Customer Developer client set

Accuracy of information in Salesforce

Scale & Scope of the role

Role acts as a personal contributor as well as manager

Scope of role UKIMEA, leading a team of 5 Customer Developers

Multi-influencer selling environment

Supporting a large multimillion pound business

Competency Profile

Persuading & Influencing - Makes a strong personal impression on others; Gains clear agreement and commitment from others by persuading, convincing and negotiating; Promotes ideas on behalf of self or others; Makes effective use of political processes to influence and persuade others.

Formulating Strategies & Concepts - Works strategically to realise organisational goals; Sets and develops strategies; Identifies and develops positive and compelling visions of the organisation’s future potential; Takes account of a wide range of issues across, and related to, the organisation.

Planning & Organising -Sets clearly defined objectives; Plans activities and projects well in advance and takes account of possible changing circumstances; Manages time effectively; Identifies and organises resources needed to accomplish tasks; Monitors performance against deadlines and milestones.

Analysing -Analyses numerical data, verbal data and all other sources of information; Breaks information into component parts, patterns and relationships; Probes for further information or greater understanding of a problem; Makes rational judgements from the available information and analysis; Produces workable solutions to a range of problems;

Demonstrates an understanding of how one issue may be a part of a much larger system.

Knowledge, Skills and Experience Required – ESSENTIAL

  • Strong experience of leading and coaching a team of internal sales/customer developers (Team of 5) as well as acting as a personal contributor
  • Experience of supporting a multi-influencer B2B sales environment
  • Experience of working within CRM preferably with reporting and dashboard creation skills
  • Well versed in Excel or other business intelligence software
  • Excellent previous track record of B2B customer contact/sales in a similar sales environment at a similar level
  • Strong Analytical & trend analysis skills


Salary & Benefits: Strong Basic Salary (up to £40,000) + 15% OTE with accelerators + Pension + Healthcare + 25 Days Holiday

Location: Fixed Role, West Midlands, Birmingham

Vacancy No: 4133

To apply or to find out more:

Consultant Grant Neale

Tel No 01234 826450 Ext 110