Bathroom, appliance, sink & tap distributor PJH has enhanced its online sales channel, the Partners Portal, by adding a host of new functions, centred around supporting its network of independent retailers and merchants.
Accodring to PJH, its e-commerce site has seen significant growth over the past two years, now accounting for approximately 70% of the company's sales. Feedback from PJH’s “Voice of the Customer” programme, has helped guide the development of new features and functions to extend the online customer experience.
The ‘My Dealer Support’ zone of the Partners Portal has been extensively re-designed to now offer users the ability to access and use a suite of PJH marketing resources. This is now a ‘self-service’ tool for PJH’s customers to use for a number of business uses.
For example, customers can now easily order marketing support material such as brochures, point-of-sale and furniture swatches, which PJH provides for both its own-brand ranges and other big brand names.
The support zone also offers the ability to view Portal feature videos and ‘How To’ guides, as well as access and download all product data, pricing files and high-res product images.
A new ‘Live Chat’ function has also been launched to help assist with and resolve online enquiries faster.
Other developments include a new function for account holders to make invoice-specific online payments, as well as a feature to add specific delivery instructions to individual orders.
Speaking about the upgraded Portal, Sally Hough, PJH’s Multi-Channel Marketing Manager, said: “The new features further enhance the appeal and usability of the PJH Partners Portal™, which continues to grow as a revenue channel month-on-month.
“The Portal is constantly evolving – in direct response to feedback - and we will continue to push forward with ever more innovative features and functions to provide our customers with great service and support.”
