“Service Excellence has always been our watchword” says Ideal Bathrooms Commercial Director Danielle Lillis “Not just for actual distribution expertise but for our support services. Keeping up to date with the latest developments in all aspects of our business includes our communication with our customers, without whom we could not be successful.”

Ideal Bathrooms new web site offers a host of improved functionality

To add to their support services, Ideal Bathrooms have just launched a brand new website, packed with a host of brilliant new features which takes their digital communications to a new level of excellence.

The new website offers customers a host of improved functionality. A live stock checking tool, updated every 10 minutes, allows customers to check availability of all products in Ideal Bathrooms famous Yellow price guide. A quick order form offers simple and effective 24/7 online ordering. Online order tracking provides order status “live” delivery dates and times plus downloadable electronic PODs. The superbly useful new web site offers full online account management facilities for customers to check account balances, paid invoices and even to manage log ins to tailor users’ access to their sphere of activity. Customers will also be able to access detailed product data with product specifications, installation instructions and unique cross cells.

There is a showroom profile section allowing customers to have their own company profile pages on the showroom locator – a fantastic tool to promote their businesses to their customers.

And an additional customer facing tool due to be added shortly is the ability to add customers own branding and to run through products in more detail with their customers – a virtual showroom extension.

Over the last 18 months Ideal Bathrooms have worked closely with customers to create a website which has all the functionality and features required. Following an extensive trial period of testing, which the new site passed with flying colours, it has been enthusiastically received by users. The site is very simple to use and allows customers access to a vast source of key information at the click of a button when and where they need it – saving time and offering an additional route of secure communication.

“The bathroom industry is in fine health and we are lucky to work in a business where the majority of shoppers still value visiting physical stores to experience products and to talk to knowledgeable professionals” adds Danielle “However we firmly believe in having an eye on the future. As the internet and improved digital offerings change the way businesses operate, we are committed to being ahead of the curve to provide customers with an easy, stress free partnership.”

Successful retailers need to have all the facilities and information readily to hand to be able to give the best advice to their customers. This is a fantastic new tool to really take bathroom retailers businesses to a new level of customer service and is just one of the many ways Ideal Bathrooms believes in helping their customers with their businesses.

Retailers who have not yet registered to benefit from this highly effective marketing tool can do so on www.trade.idealbathrooms.com - it could be a big step forward for your business.