With its new £15m media production facility at Ellesmere Port due to open later this year, William Sinclair Horticulture has appointed Phil Welsh as manufacturing director together with an expanded engineering and production management team to bring the new 42-acre plant on stream.

Formerly general manager of Becker Industrial Coatings, Mr Welsh has also held posts as operations director for Plater Chemicals and plant manager at Lord Corporation and Lord Italia.

New recruits to Mr Welsh’s team include engineering manager, Mike Platt who was previously engineering manager at Closed Loop Recycling and BOC; production manager (Silvaperl and SuperFyba), Steve Brown, formerly at Remploy and Tetrosyl; and production manager (Growing Media), Conway Powell who was previously with Tarmac and Kingspan.

Mr Welsh said: “I am delighted to be joining William Sinclair Horticulture at an exciting and pivotal time in its 163-year history. The next 12 months will see a raft of new products flowing from our new flagship plant and I look forward to helping the company to achieve its growth objectives in 2015 and for many years to come.”

Welcoming Mr Welsh to the company, chief executive, Peter Rush, added: “Phil Welsh and his team are playing a key role in the restructuring of William Sinclair to capitalise on the significant opportunities presented to the horticultural trade. We are gearing up for growth through innovation, production efficiency and marketing investment coupled with unprecedented service levels, and Phil will be in the vanguard of that drive.”