PermaLawn is encouraging merchants to consider adding artificial grass to their stock range.

Last year, the UK saw a 31.4% increase in the sale of building materials as a result of the DIY boom during Covid-19, according to statistics published by Statista Research Department. And now, changing attitudes mean that a growing number of consumers are wanting to spend more money on revamping their gardens, resulting in a surge in the sector’s popularity.

Despite the negative press artificial grass has attracted in some quarters, stemming principally from concerns around the lack of sustainability of the product, PermaLawn sees this as the perfect opportunity for merchants to expand their choice of landscaping products and is calling for candidates to become stockist of its products.

Adrian Buttress, Managing Director of PermaLawn, said: “Artificial grass is a smart, convenient, and aesthetically pleasing alternative for homeowners who want a lawn that’s hassle-free and always looks freshly cut – but, it’s important to invest in a quality product up front to ensure the lawn’s longevity, whatever the British weather.

“The past 18 months have seen homeowners across the UK confined to their houses during the country’s three lockdowns, meaning their focus has shifted to ensuring their home and garden is in top condition. 

“By introducing a range of products, our stockists will be able to ensure they’re selling a high-quality system that’s in demand, quick and easy to install and, to top it all off, comes with a seven-year guarantee too.”

Based at its headquarters in Derbyshire, PermaLawn purposefully sits on 100,000m2 of stock all-year-round, meaning traders don’t need to be concerned about delays caused by the current material shortage faced by the industry, and can start selling straight away while the demand is there.

Buttress added: “We’re committed to making sure that homeowners don’t have to plan garden renovations months in advance, which is why we’re proud to ensure that stock is available 365 days a year. By reaching out to more stockists across the country, we’ll be able to ensure the continuation of our high-quality service and allow homeowners easier access to our products at the time they need them most.”