Announcing the T-REX Tour - A road trip that roars!

Published:  01 February, 2017

Shurtape is delighted to announce that its T-Rex vehicle will be hitting the road this year. 

Alan Murray, Head of Marketing at Shurtape, comments: “We’re going on a year-long tour of builders’ merchants and retailers throughout the UK, and will be managing a range of activities including indoor and outdoor product demonstrations, giveaways, free samples, promotions and cross-marketing initiatives.”

The company is challenging builders to try its beast of a product just once, as in Alan’s own words; “People never go back! Hitting the the road aims to stop everyone in their dinosaur tracks.”

Shurtape is investing heavily in the T-Rex brand in 2017. Enjoying a strong market position in the US and already taking the UK by storm, the product has the company’s unique Co-Rex technology, giving it '4 times the staying power, 3 times the holding power and 2 times the bite’ when compared with standard duct tapes.

It is UV and weather resistant*, making it ideal for all DIY and building needs - and perfect for long-lasting repairs. Plus it produces an easy, clean and quick tear.

Concludes Alan: “The T-Rex tour will be promoted throughout the press as well as with social media activity – it will take in a number of trade shows and will culminate in a grand finale, so is a fantastic way to support our stockists and the trade audience. We are confident you won’t miss it, wherever you are in the UK.”

More details will be announced soon.

www.trextape.co.uk

Trade / sales queries: Tel 01442 505762 

* T-REX tape will freeze below 32°F but will keep its bight when thawed.

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