ESSEX: Performance Timber Products Group, parent company of Performance Window Group has purchased the order book and intellectual property of Dale Joinery (Lichfield) from its administrator, Leonard Curtis.
The company, which will now trade as Dale Windows Limited, will commence trading with an immediate order book and an inventory of live quotations and enquiries.Dale Joinery built a share of the timber windows and doors market serving medium-sized housebuilders, housing associations and builders’ merchants.
"These will be complementary routes to market compared with the activities of the existing companies in the group," said Mark de Rozarieux, managing director, Dale Windows.
"Dale Joinery suffered during the downturn in the market, and difficult credit facilities severely affected its finances, leading into administration."
A new sales team is currently being formed to establish immediate contact with the existing customer base.
Sourced through the Group's existing supply channels, the product range on offer will provide customers with an upgraded alternative to those purchased from Dale Joinery (Lichfield) as the company will adopt the group's policy of using engineered timber procured from a sustainable source.
The new company will operate from premises adjacent to Mumford & Wood's manufacturing site in Tiptree, Essex.
