ALSAGER: Twyford Bathrooms announces that Matt Fielding has joined the marketing team at its Alsager headquarters as commercial product manager.

Mr Fielding has a wealth of marketing and product expertise and will ensure that the Twyford salesforce UK and Ireland have competitive product portfolios as well as working to grow the business growth through innovation and market leadership.

Within the Twyford’s business management team, Mr Fielding will analyse the market and devise appropriate strategy for product, also working with portfolio analysis and management.

The role is integrated with the commercial sales team at Twyford Bathrooms as well as closely linked with Sanitec Group strategy to ensure the most competitive commercial offering is available for customers.