LEAMINGTON SPA: IronmongeryDirect, the UK’s largest multi-channel supplier of ironmongery products to the trade, has announced today its 2010 year end results which saw profits double to £1million.

This is a significant gain given the tough economic conditions that the UK construction industry has struggled with over the past year.

With turnover increased to £12.5 million, up an impressive 25% on the previous year, managing director of IronmongeryDirect, Wayne Lysaght-Mason, comments: “This is an immense result for the company. We attribute much of our success to our continued dedication to customer service excellence. This past year has been difficult for the industry and for some merchants, but offering flexibility, technical expertise and a reliable next day delivery service, we feel has answered what our market needs, and has kept customers returning.

“We have succeeded in our sixth year of consecutive growth, with plans on track for turnover of £50million in just 4 years time.”

Online turnover grew considerably to £4.3m, an increase of 40% on 2009. This key achievement shows how the company is also leading its sector in the internet age. This success is underpinned by IronmongeryDirect's passion for knowing its customers and delivering what the customer wants: convenience, choice and service.