Location: England (flexible) - National remit - 1–2 days per month in the South East

Wilson Brook is partnering with the UK subsidiary of an established international group operating within premium interior products. The business manufactures and markets high-quality decorative and surface solutions, supplying both retail and trade channels across the UK.

Backed by a long-standing European parent with significant manufacturing capability and brand heritage, the UK operation is entering an ambitious growth phase. With a clear multi-year plan to scale distribution, increase market share and strengthen brand presence, this is a pivotal appointment.

This role offers genuine influence, autonomy and long-term opportunity.

The Opportunity

The Head of Sales will take full responsibility for the UK commercial agenda across retail, trade and e-commerce channels.

The business already has strong foundations: established national retail listings, growing online performance, respected premium brands and a committed UK team. The next phase is about acceleration — unlocking new distribution, professionalising the sales structure and building a high-performance culture.

This is a leadership role for someone who combines strategy with execution.

You will:

  • Define and implement a clear UK sales strategy aligned to group objectives
  • Lead and develop both internal and external sales teams
  • Take ownership of national and key account relationships
  • Drive new distribution across builders’ merchants, decorator centres and DIY retail
  • Strengthen trade channel penetration and brand positioning
  • Manage commercial negotiations, pricing and margin delivery
  • Build robust forecasting, KPI and performance frameworks
  • Act as a senior voice within the UK leadership team

There is genuine long-term scope for progression within the UK structure for the right individual.

Ideal Background

We are open to adjacent and transferable category experience. Candidates from the following sectors will be of strong interest:

  • Decorative paints and woodcare
  • Surface preparation products
  • Decorating tools and sundries
  • Interior finishing products
  • Tiling and adhesives
  • Flooring and associated products
  • Sealants, construction chemicals and related categories

You will likely bring:

  • Experience leading both field and office-based sales teams
  • A track record of managing national accounts and key accounts
  • Exposure to multiple channels including trade merchanting, DIY retail and professional trade
  • Evidence of delivering measurable growth across revenue, margin, existing & new accounts, ideally with a challenger brand
  • Strong commercial acumen and negotiation capability
  • The ability to operate both strategically and hands-on

This role requires presence and credibility — someone comfortable engaging at senior stakeholder level internally and externally.

The Business

  • UK subsidiary of a well-established international manufacturing group
  • Premium product positioning within its categories
  • Strong European manufacturing capability and R&D infrastructure
  • Significant UK growth plans across retail, trade and e-commerce
  • Entrepreneurial UK culture with autonomy and pace

The parent group operates at scale internationally and continues to invest in innovation, sustainability and brand development.

Location & Working Pattern

The role is UK-wide. Candidates can be based anywhere within England, with the expectation of:

  • National travel to customers
  • 1–2 visits per month to the South East head office

This is a high-impact appointment for a commercially driven sales leader who wants to shape a business in growth mode.

 

To apply please send your CV to nick@wilsonbrook.com