To mark its Leicester site’s 200th anniversary, Ibstock is giving its merchant partners the chance to win £200 worth of takeaway e-vouchers every month until September, via its Lucky Ticket Prize Draw.
Launched on 1 March, the Lucky Ticket giveaway is designed to reward everyday purchasing, with the promotion automatically entering merchant branches into a monthly prize draw whenever they place an order for Ibstock products.
Branches buying nominated Ibstock Spotlight Products, which change each month, will receive a double chance to win, improving their odds without any extra admin.
Each month, winning branches will receive a limited-edition Lucky Ticket chocolate bar, followed by an in-branch visit from their local Ibstock Business Development Manager, who will present a giant Lucky Ticket before the £200 voucher is issued.
To celebrate their win, successful branches will be required to share a photo of their Lucky Ticket on LinkedIn, helping Ibstock spotlight the merchant partners at the heart of its business.
Speaking about the campaign, Neelam Pancholi, Marketing Communications Manager – Clay Division at Ibstock, said: “As we celebrate 200 years of association with the town of Ibstock, we wanted to recognise the merchant partners who support us day in, day out. The Lucky Ticket giveaway is simple to enter, rewards everyday purchasing, and gives branches an extra incentive through our Spotlight Products.
“We’re looking forward to meeting the winning branches and celebrating their success throughout the campaign.”
The promotion will see 200 prizes awarded in total and is open to transacting Ibstock merchant accounts across the UK, with full terms and conditions available from Ibstock.