Sep Sobhani joins to look after the South Central region.

Sepehr Sobhani has become the latest recruit to the growing Stelrad Brand Specialists team operating through the merchant branches up and down the country.

Sobhani, who joins the team to look after the South Central region, graduated from Coventry University in 2024 with a degree in Business Economics and after a short time with the Coventry Building Society before joining the UK’s leading radiator manufacturer and supplier.

“I’m looking forward to being able to help installers in my region and the merchant staff at the branches I look after on a day-to-day basis – we’ve got lots to talk about with the new products and huge ranges of radiators we have to offer,” he said.