Arbor Forest Products has expanded its Trex business unit with the appointment of Marie Ennals as Marketing Manager.
Ennals will deliver impactful marketing strategies that will help cultivate a closer relationship with the companies’ customer base and key partners.
As well as overseeing the marketing for Trex - the world’s number one composite decking brand - in the UK, Ennals will also offer support for Arbor Forest Products’ core business, with a strong focus on developing brand identity and consolidating the two companies’ market positions.
Ennals will work with Arbor Forest and Trex’s marketing and PR agencies to deliver impactful marketing strategies that will help cultivate a closer relationship with the companies’ customer base and key partners.
Ennals joined Arbor Forest Products after spending over a decade working in the marketing and business development teams for civil engineering specialist, Spencer Group, so boasts a wealth of experience within the B2B and construction arenas.
Ennals said: “This year is set to be an exciting one for Arbor Forest Products and Trex, with expansion plans and new initiatives in the pipeline for both areas of the business.
"I’m looking forward to learning all about landscaping products and decking in particular, as well as taking the lead on exhibitions, whether in person or virtually, and other marketing initiatives."