Phoenix has appointed three new area sales managers.

Sarah Massey will be responsible for covering the West Midlands, North Wales, and Cheshire region. Casey Daniell has taken responsibility of the Derbyshire, Nottinghamshire, Lincolnshire and Norfolk areas, while Donnie Antinoro will oversee South London, Kent, Surrey and East Sussex.

The appointments were made with high levels of customer support in mind, with added focus on the day-to-day managing of retail showroom accounts.