Vivalda Group has appointed Ricky Beadle to the role of National Sales Manager, while Michael Brookman becomes Key Account Director.
Both new roles will strengthen the distribution division headed up by Vivalda’s Trading Director Andy Thomas.
Having worked in the industry for over 20 years, Ricky Beadle brings a wealth of experience and insight to the role, which creates a nationwide, fully co-ordinated approach to customer sales. He steps up from his previous role as Area Sales Manager for the South East, which he held for nearly five years.
Before joining Vivalda, Beadle was Area Sales Manager for BBS Facades for three years and Regional Sales Manager for FGF Limited for nearly six years. He will provide active support and coaching to Vivalda’s sales team, based across eight UK locations.
Michael Brookman is a long-serving Vivalda employee, having joined the company in 2001. During that time he was Area Sales Manager and Regional Sales Manager. He is now responsible for developing strong relationships with Vivalda’s major accounts. Brookman will also be working closely with newly appointed National Specification Manager, Aaron Barnes, to drive new product development, expanding their offering throughout the group.