Steve Rogers will help the Welsh-headquartered business develop its range of cladding and hardwoods while providing customers with an industry expert to assist them.

Premier Forest Group has appointed Steve Rogers as a specialist sales executive in a newly created business development role to support the expanding business. 

Rogers has a wealth of relevant experience to help the Welsh-headquartered business develop its range of cladding and hardwoods while providing customers with an industry expert to assist them.

Rogers started his career in the timber trade 34 years ago as a management trainee and has since gained extensive experience in sales; in his previous position he worked as commercial director, organising worldwide distribution.

Rogers will initially be tasked with developing business in the hardwood and specialist timber ranges from Premier’s Newport location, focusing on key sectors such as joinery, shopfitting, and constructional carpentry services.

He will also focus on the company’s offering on value-added timber products that are used for internal and exterior claddings, whilst using his specialist knowledge to mentor staff.